Historically, word of mouth is the way that revolutions have been born. Since the beginning of time, people met on the street, discussed where and when a protest or overthrow would take place, and pass it along. This has been effective as evinced by history itself, but with the dawn of social media, the theme has been "magnification." These days, revolutionaries can turn to Facebook or Twitter and put their message and meeting times in front of a greater number of eyes than ever. Global Voices reports that in Tunisia, for example, a marijuana legalization campaign called "Legalize It" is brewing, and the only reason we know about it in the United States is Facebook.

The organizers of this particular protest - set for this Saturday, February 18, at 10am in front of the headquarters of the Parliament in Bardo - started a Facebook event. And with over 4,000 confirmed attendees (out of the 25,396 invited), "tous unis pour la legalisation du cannabis" (english: "all united for the legalization of cannabis") is shaping up to be a sizable campaign. The page is updated daily with information about the rally and marijuana, with engaged commenters.

Here are a list of some of the group's demands, (as translated by Global Voices):

1. Abolition of arbitrary biologic analysis (since it's illegal and unconstitutional).
2. Abolition of the of the one-year jail sentence and the 1,000-dinar fine (since it opposes the Universal Declaration of the Human Rights and other Tunisian laws).
3. Maintain the ban on consumption in public places, that shall be prosecuted by small fines (to curtail corruption).
4. Re-establish an anti-narcotics brigade, concentrate them on borders to intercept money laundering gangs.
5. The creation of a national observatory of addiction in order to prevent new cases and pick up useful statistics to analyze and fix the situation.
6. Help more associations to work around this matter, promote arts and sport activities in public places (street).

It's good to know that people looking to assemble are now able to use the internet to plan and execute rallies and protests. At its heart, the marijuana community has been grassroots (no pun intended), and having a medium like Facebook amplifies stories, experiences and information. Again, the only reason we know about this rally in Tunisia is because of Facebook - and for topics like legalization of marijuana, it affords participants an unrivaled and effective way to get their message out! #LegalizeIt!